Author: swolf

It takes three kinds of people to create a movement.

Activists

Artists

Intelectuales

 

Very rarely do we see one individual that is able to embody all three personalities. The ones who do, you already know there names. Mark Zuckerberg, Steve Jobs, and Bill Gates to name a few. There is a common thread among all three of these unique individuals. The ability to be an artist, activist and intellectual is not something that comes naturally. In fact creativity and critical thinking in the terms of economics come from two very different sides of the brain.

So what are those special attributes that allow a person to rewrite the rules and create a movement?

This day in age, creating a movement can happen fast because information travels with greater velocity every day. This idea of leveraging technology was something that Dean Grey, the CEO and Founder of Skylab Apps understood with crystal clear clarity. Like Zuckerberg and Jobs, Mr. Grey shares the unique ability to be an artist and intelectual who’s politics are driven by a moral code, not political correctives.

 

To create a movement, one must have vision, determination, chops and be a little bit crazy for believing you will be able to pull it off. When Dean founded Skylab Apps, it was about anchoring a decision for him, planting his flag, and then burning the ships so only path was forward. Getting to that decision would require the following steps:

I started to outgrow the community I was a part of. In order to move forward, I had to make the switch from entertaining and educating people around the world to equipping people around the world.

Dean Grey

Erase the Labels

If you are not a trained musician but want to convey a message by composing a tune, don’t let the lack of a formal education stop you. Never let the question ‘Am I trained to do this?’ take root. Carve a path and walk through. This is the only way forward and create a movement

Success Tastes Sweet Only After Bitter Failure

Be mentally prepared to hear ‘No’ before you meet acceptance. Aim for rejection, it is not negative if something substantial comes out of it. Dean Grey himself had to endure failed attempts before he got to the summit. When you stop worrying about rejection, you put in your best effort.

Don’t Lose Focus on the Project’s Integrity

It is easier to fall off the wagon than getting on to it. Most people who come up with brilliant ideas after tasking initial success, lose focus on their goals and get off track. Persistence is the key. Have a small team in place whose responsibility is to assess the course of the project. Anytime they feel that the trajectory is misaligned, corrective steps can be implemented without losing time.

There Should Always Be a Scale For Measurement

Every action and idea must be scalable. When you find yourself thinking of the next big idea or about to create a movement, ask yourself “Will this be applicable to 500 people?” If the answer is no, alter the plan. If yes, improve it to fit a larger perspective.

Keep It Simple

An idea is great only when it is simplified. The more complicated it gets, the lesser acceptance it will receive. People tend to follow only those ideas which they can understand. Breaking down the idea into a simple concept also makes building an emotional connection easier.

During the inception of the idea it is pivotal to keep it centered on a core value. This core will decide if the project will go global or lose momentum.

​Dean Grey is not a lone wolf on his path to creating a movement with Skylab Apps. 

​The Skylab CEO understood that  in order to create a movement he needed to get the right people on the bus. Luckily, like attracts like, and Dean would devise the most incredible team of C-level execs, entrepreneurs and ambassadors that share the same vision that he had.

This team of Artists, Activists and Intellectuals are top performers in their space.

The Intellectuals: ​who’s former associations and employment history stem from globally recognised brands like the UFC, Fanduel, Walt Disney, Success Partners HITACHI and Nike consists of Mike Pine, Tony Chaplin, and Tony Cerqueira to name a few.

The Artists: ​A creative team of world renowned dancers athletes and entertainers that consists of 8-time goldmedalist Apolo Ohno, 5-Time world Dance Champion Jeremy WongAlex and Kyle McCarthy, and other uber talented folks

The Activists: Consisting of some rebel entrepreneurs who dared to think outside the box and chase their own dream of success. Some of
the players are Skylab CTO George Pslek, Digital marketing and sales masters Mike Filsaime along with Steve Wolf and the most cutting edge platform development and design team including Lauren Peters (formally Coca-Cola/ Wells Fargo) Bryan Farris (UC Berkley / Acumen Transit Hero) and Big Data with Sasha Treviso (Amobee).

 

This is how you create a movement.

For more information on how Skylab Apps is creating a digital movement, check out this link

Check out this TED Talks about how to start a movement.

Skylab App Mobile Platform

VS.

The industry standard Mobile App.

 

Imagine a platform that allows the owner to make changes to the Mobile App in real time across 3 native platforms without ever needing to resubmit to the App Store or Google Play.

This is what Skylab Apps has created. When CEO Dean Grey set out to build a white labeled social media app where the app owner had 100% autonomy and control he ran in to a big problem. How could we deliver a custom platform if the app owner cannot not make changes to the finished product at the speed of their business or their community’s growth?

To solve the problem, Skylab Apps built a “command center” and attached it to the scalable white labeled social media platform. In essence, it is the equivalent of leasing a new Ferrari and being able to reconfigure the color of the car itself or change the side of the car you would like the steering wheel on at anytime in “real time” making as many changes as you want.

Sounds impossible right? Well, it’s not. Skylab has built it. In fact the Skylab Apps command center is so robust it gives the app owner the ability to customize the color, content, positioning and user tags… and that is only the beginning.

The idea is quite revolutionary. Skylab Apps has really built a platform, not an app. Uber is an app, you download it, use it and when the company updates it, you may see some changes. The Skylab Apps Platform is not Web based or HTML 5. The platform is built to work simultaneously across three platforms:

  • Web App (w/Command Center CMS Controls)
  • iOS
  • Android

The Skylab Apps Platform similar to Word press but for the Native Mobile App. To grasp just how big this idea is, you need to understand a little bit about the app development world itself.

15 years ago, it was somewhat difficult to build a website. There was no Squarespace or Shopify. These were ideas back then, and until the advent of WordPress, the chances of you developing a desirable and functioning website without coding knowledge or a computer science degree was about as likely as winning the lottery. At best, the chances of pulling it off on your own was slim to none. WordPress forged the path that changed all of this.

​Wordpress was open source and allowed a community of developers to create software plug-ins making it easy for user to ultimately build a website quickly with no coding experience or computer science degree needed. Later on, some for profit companies like Squarespace and Shopify that have made the user experience even more seamless.

​Skylab Apps set out to simplify the process for the end user delivering on the promise of a seamless mobile platform across all major interfaces that tackled and solved all of the major problems that exist in the mobile app development space today.

testimonial_alex“Skylab has revolutionized the rapidly growing cheerleading industry by providing cheerleaders, coaches, and gym owners the best opportunity to train, learn, and develop their skill-set as they strive to become world class athletes. By utilizing the Skylab platform, we are now able to use gamification to connect a global industry, and the result is extraordinary.”

Alex McCarthy | 5-Time world Champion & CEO / Founder of The Cheer Apps

Big companies are catching on too! Skylab Apps has a growing list of some major clients including Amway, Allysian Health Sciences and Jack Canfield Companies. In addition to the mounting success of Skylab App, the are attracting some huge talent from companies like Walt Disney, UFC, Fan Duel and HITACHI. Take a look at the Executive team and check out the endorsements they have gotten so far, it is nothing short of amazing!

Paul Becker3“Skylab Apps technology gives me the platform to engage with my community through chat, trainings, and recognition all while giving my community a place that isn’t bombarded with traditional social media noise.”

Apolo Ohno | Short Track Speed Skater and an eight time medalist in the Winter Olympics / Co-Founder of Allysian Sciences

Skylab Apps understand trends at cellular level.

“We do not guess, we spot the trends and strategize.”

​Dean Grey  | Skylab Apps CEO

Here is some Quick History For you:

  • The internet became mainstream in 1999​​
  • WordPress was start in 2003​
  • ​Today 27% of the internet is powered by Wordpress sites. 
  • ​Mobile Apps are a $77 Billion Market currently and expected to grow to $101 Billion by 2020

The only tech out there even close to what the Skylab Apps platform does is already antiquated or at best years behind what has been created by Skylab. 

​For more information or to request a demo to see the platform, please visit www.Skylabapps.com

So what does it actually cost to build a Mobile App?

In 2014, 60 percent of online traffic came from mobile devices such as smartphones and tablets. By 2016, that figure had reached 65 percent. Here at Skylab Apps, we know the statistics of why your business, brand or product(s) need a Mobile App. What we find ourselves explaining a lot of the time is costs associated with making a high tech platform.

The increasing popularity of the smartphone has led to a high demand for mobile apps. The mobile app industry generated approximately $44.8 billion in 2016. By 2020, market analysts predict that the global mobile app market could hit $100 billion.

If you are planning to have a mobile app designed for your business, you should first consider development costs. Mobile app development is a multi-stage process. Each stage requires specialization, plus multiple tests to ensure quality and functionality. But if you could build a mobile app that successfully addresses the needs and wants of your market, your business could enjoy a windfall of profits.

Why does your business need a mobile app?

If your business has a mobile-responsive website, you are already ahead of 91 percent of everyone else. But if you add a mobile app, you could exponentially increase your lead over your closest competitors.

Here are a few advantages of having a mobile app for your business:

1. Improves accessibility
Today’s mobile market spends approximately 200 minutes in apps. A mobile app makes it easier for them to access your business without needing to switch devices.

2. Enhances customer engagement
Convenience and ease of use are important qualities for ensuring customer experience. Mobile apps allow your customers to connect and engage with you in real time, which helps foster trust and stronger relationships.

3. Improves brand recognition
Having your brand situated on the interface of a smartphone or tablet will heighten brand recognition, considering how much time people spend on their mobile devices. Plus, it has been estimated that there will be 268 billion app downloads in 2017, and 68 percent of consumers report actually using the apps they download.

4. Improves value proposition
You can use a mobile app to give your customers discounts, usable information and support.

5. Presents another avenue for sales
The convenience and accessibility of a mobile app will encourage your customers to carry out transactions with your business rather than patronize a competitor who only has a website.

People spend 89 percent of their time using mobile apps rather than mobile websites. According to Arthur Iinuma of ISBX, “Mobile apps tend to get a more qualified and engaged audience, and therefore sales conversion rates are higher in comparison to an ecommerce website.”

At Skylab, We’re not only providing a mobile app but we’re also incorporating gamification strategies for all users of the app. Gamification is a growing phenomenon, which is revolutionizing the way things have been classically done. Dean Grey even highlights the power of social learning with gamification techniques. Gamification is taking something that already exists such as some sort of online community, website, application and adding game mechanics to this source. The purpose of providing game mechanics to these various sources is to motivate participation, engagement, and loyalty among its users. Gamification goes through 10 features such as Gamified E-learning, Power Chat, Habit Tracking Actions and Smart Tags.

To learn more about Gamification and our App’s Vision check out Skylab CEO, Dean Grey, websites : 

http://www.deangrey.net/

http://www.deangrey.org/

Types of business apps to consider

Businesses develop apps that cater to the needs of their market. Depending on your type of business, there are different apps you can consider:

1. Basic functionality: improves usability of mobile devices

2. Database-driven functionality: allows you to organize files and programs

3. Games: involve some of the most complicated processes in mobile app development

4. Enhancement or modification: designed to improve specific functions of your mobile device

5. Fully dynamic: data driven but dependent on external information

6. Custom utilities: allow you to format content in a specific way

It is very important that you have an idea of the type of app you want developed. It will help the process move faster and lower the risks of making mistakes or redesigns.

The process of developing an app

There are four stages involved in the development of an app:

1. Developing the idea: Once you’ve identified the type of app you need for your business, it is time to shift your focus to developing the concept behind the idea.

2. Functionality layout: This stage slowly brings your idea into a more tangible concept. Your software developer or architect will present wireframes to show how the app will function. You can give your inputs on how to make the app more usable to your market.

3. Design: This stage includes both the backend and frontend development phases. It involves management of users, server side logic, customization of user experience, data integration, caching of data, synchronization of data, UI design and development and various schedules for testing.

4. Going live: Once everything has been certified ready by your software development team, you can prepare to go live. For users of iOS, you should have the built-in Xcode installed so your app can be featured in the App Store.

Estimated costs of building a mobile app

Once you’ve determined the type of app you want to build and identified your target markets, it’s time to choose your platform. There are two main platforms to choose from: Android or iOS.

What are the differences in building an app for Android vs. iOS?

  • iOS apps are cheaper and can be built quicker.
  • Android apps take two to three times longer to build than iOS apps.
  • iOS users, who own iPhones and iPads, tend to spend money more freely. This is why developers launch iOS-only apps before creating for Android. It gives them an idea of whether the app will be successful.

Your choice of platform may depend on the market you are targeting. While iOS is more popular in the U.S., Android has slowly gained ground and in fact leads in Europe, Asia, Africa and South America.

The next step is to assemble a mobile app development team, which will consist of the following:

  • Project manager(s): Oversees the entire development of the mobile app
  • UI/UX designer(s): Tasked with the app’s habitus and the impressions of the user
  • Coder(s): Oversees the app’s hidden structure
  • QA Engineer(s): Oversees all testing protocols

The cost of this team depends on the complexity of the app. Simple apps take approximately 10 weeks to build, with design accounting for up to 90 hours and backend development up to 800 hours.

Complex apps take around 28 weeks to build. Design would need approximately 370 hours and backend development up to 2,200 hours.

For Android apps, cost ranges as follows:

  • Elementary apps: $25,000 to $35,000
  • Standard apps: $45,000 to $55,000
  • Complex apps: $55,000 to $100,000
  • High-tech apps: $75,000 to $150,000

Estimated costs for iOS apps (for Apple devices) are as follows:

  • Simple, table-based apps: $1,000 to $4,000
  • Database apps: $15,000 to $50,000
  • Games: $10,000 to $250,000

 

The following are some other costs to consider for building your app:

  • In-app purchase capability: $1,000 to $3,000; allows users to buy new content or full versions of the app
  • Web services: $1,000 to $5,000; take the content to a remote access point so you can update your app with XML files instead of changes to the raw code
  • Game center: $1,000; Apple’s way of integrating your app with the SDK
  • Share capabilities: $500 to $1,500; allow content sharing via social media and email
  • SDKs: $50 to $200; SDKs help you track your app and find ways to monetize. Examples include Google Analytics, Chartboost and Tapjoy.

A mobile app is a great way to help your business gain more traction and better brand recognition. But it could entail quite an investment. While the timing of the release is important, you should not rush through the development stages. The cost of building the mobile app will hardly matter in the long run if it takes off and gains a large market of users.

 

 

 

Smart Chat – Finally, a chat app for professionals

Chat applications are surpassing email as the preferred mode of digital communication, but Smart Chat is changing the chat game all together.

It is instantaneous, personal, and capable of sending ever-larger files and different kinds of content. Skylab’s platform provides robust chat features that allows users to expand their communication abilities.

Simply put, when the founder of Skylab Apps Dean Grey was back stage at an event he was speaking at when it hit him.

“Why can’t I press a couple buttons on my phone and send a message to a specific group of people. For example what if I just wanted to message all of my people in Australia who are female, why doesn’t that tech exist”

Dean Grey – Skylab Apps CEO

In that instant the idea of Smart Chat was born. Unlike other chat apps, Power Chat works in ways that other chat apps don’t. It is well that out, and

​Skylab’s platform provides the most robust chat features on the market today. In fact some of these features aren’t even available in Facebook Messenger, Whatsapp or any of the major chat applications on the market today!
Power Chat
This allows users to expand their communication abilities. Like other social media chat functions, community leaders and members can send text and pictures.

The most notable features in the Smart Chat Feature are:

  • Performance Chat
  • BCC (Blind Carbon Copy)
  • Broadcast mode
  • Group Chat (Explode and Snooze)

​Here at Skylab Apps, we realized that companies like Qualcom, and Boeing are not going to use Facebook messenger to communicate among their departments especially when having conversations where they are talking about intellectual property or a topic the would require a national security clearance to talk about.

As we continued our quest, we realized that a need for a chat feature is applicable to any vertical or industry where the company and or clients, customers or fans of that company want to forge a deeper relationship more exclusive then a facebook page. American author, motivational speaker and Chicken Soup for the Soul author Jack Canfield has a very successful seminar and corporate training business. His company wanted a way they could have specific conversation in real time. Our chat feature delivers results in big way.

For the canfield companies, there are many layers of ranks among trainers and students. At some point, it becomes very cumbersome for a company to constantly need to origins this information simply to be able to get the right information to the correct people in a timely manner. We solved this problem for them by giving them a way to sort through their people via smart tags. On the Skylab Apps platform, users organize them selves when on boarding to the app so the company does not have to. Once there, the company can easily communicate with the people they need to in real time within 3 clicks of a button!

In addition to having a chat feature, Skylab Apps took 4 steps farther. This isn’t your grandpa’s application, this is SMART CHAT, and here is everything it does beyond just chatting.

Performance Chat

Imagine if you could create a group chat that auto selected & removed people in your community based off their performance inside your world!

BCC Function

Skylab has also included a BCC function – it makes large-scale communications feel personal, and protects the privacy of all other participants in the chat. Send the same message to a group of people without exposing who the other recipients are.

Broadcast Feature

The most groundbreaking chat feature, however, is the ability to Broadcast. Broadcasts are ideal for sending updates to a huge audience without having to worry about individual replies – recipients cannot reply. A broadcast message allows a community leader to contact a large group of people without making their personal contact information available to the masses.

Skylab Apps Power Chat

Group Chat Feature

Skylab’s platform has given this same advanced treatment to straightforward group chats as well. With the ability to add and remove participants, and to snooze and explode messages, even the most standard group messages are anything but.

 

The Chat feature is incorporated into each app and web platform. Skylab’s Clients like AllysianGood Lovin’ Food and Trilogy are already available on iOS and Android with the Smart Chat usable as seen in the screenshots seen above.