Tag: mobile app

Skylab App Mobile Platform

VS.

The industry standard Mobile App.

 

Imagine a platform that allows the owner to make changes to the Mobile App in real time across 3 native platforms without ever needing to resubmit to the App Store or Google Play.

This is what Skylab Apps has created. When CEO Dean Grey set out to build a white labeled social media app where the app owner had 100% autonomy and control he ran in to a big problem. How could we deliver a custom platform if the app owner cannot not make changes to the finished product at the speed of their business or their community’s growth?

To solve the problem, Skylab Apps built a “command center” and attached it to the scalable white labeled social media platform. In essence, it is the equivalent of leasing a new Ferrari and being able to reconfigure the color of the car itself or change the side of the car you would like the steering wheel on at anytime in “real time” making as many changes as you want.

Sounds impossible right? Well, it’s not. Skylab has built it. In fact the Skylab Apps command center is so robust it gives the app owner the ability to customize the color, content, positioning and user tags… and that is only the beginning.

The idea is quite revolutionary. Skylab Apps has really built a platform, not an app. Uber is an app, you download it, use it and when the company updates it, you may see some changes. The Skylab Apps Platform is not Web based or HTML 5. The platform is built to work simultaneously across three platforms:

  • Web App (w/Command Center CMS Controls)
  • iOS
  • Android

The Skylab Apps Platform similar to Word press but for the Native Mobile App. To grasp just how big this idea is, you need to understand a little bit about the app development world itself.

15 years ago, it was somewhat difficult to build a website. There was no Squarespace or Shopify. These were ideas back then, and until the advent of WordPress, the chances of you developing a desirable and functioning website without coding knowledge or a computer science degree was about as likely as winning the lottery. At best, the chances of pulling it off on your own was slim to none. WordPress forged the path that changed all of this.

​Wordpress was open source and allowed a community of developers to create software plug-ins making it easy for user to ultimately build a website quickly with no coding experience or computer science degree needed. Later on, some for profit companies like Squarespace and Shopify that have made the user experience even more seamless.

​Skylab Apps set out to simplify the process for the end user delivering on the promise of a seamless mobile platform across all major interfaces that tackled and solved all of the major problems that exist in the mobile app development space today.

testimonial_alex“Skylab has revolutionized the rapidly growing cheerleading industry by providing cheerleaders, coaches, and gym owners the best opportunity to train, learn, and develop their skill-set as they strive to become world class athletes. By utilizing the Skylab platform, we are now able to use gamification to connect a global industry, and the result is extraordinary.”

Alex McCarthy | 5-Time world Champion & CEO / Founder of The Cheer Apps

Big companies are catching on too! Skylab Apps has a growing list of some major clients including Amway, Allysian Health Sciences and Jack Canfield Companies. In addition to the mounting success of Skylab App, the are attracting some huge talent from companies like Walt Disney, UFC, Fan Duel and HITACHI. Take a look at the Executive team and check out the endorsements they have gotten so far, it is nothing short of amazing!

Paul Becker3“Skylab Apps technology gives me the platform to engage with my community through chat, trainings, and recognition all while giving my community a place that isn’t bombarded with traditional social media noise.”

Apolo Ohno | Short Track Speed Skater and an eight time medalist in the Winter Olympics / Co-Founder of Allysian Sciences

Skylab Apps understand trends at cellular level.

“We do not guess, we spot the trends and strategize.”

​Dean Grey  | Skylab Apps CEO

Here is some Quick History For you:

  • The internet became mainstream in 1999​​
  • WordPress was start in 2003​
  • ​Today 27% of the internet is powered by Wordpress sites. 
  • ​Mobile Apps are a $77 Billion Market currently and expected to grow to $101 Billion by 2020

The only tech out there even close to what the Skylab Apps platform does is already antiquated or at best years behind what has been created by Skylab. 

​For more information or to request a demo to see the platform, please visit www.Skylabapps.com

So what does it actually cost to build a Mobile App?

In 2014, 60 percent of online traffic came from mobile devices such as smartphones and tablets. By 2016, that figure had reached 65 percent. Here at Skylab Apps, we know the statistics of why your business, brand or product(s) need a Mobile App. What we find ourselves explaining a lot of the time is costs associated with making a high tech platform.

The increasing popularity of the smartphone has led to a high demand for mobile apps. The mobile app industry generated approximately $44.8 billion in 2016. By 2020, market analysts predict that the global mobile app market could hit $100 billion.

If you are planning to have a mobile app designed for your business, you should first consider development costs. Mobile app development is a multi-stage process. Each stage requires specialization, plus multiple tests to ensure quality and functionality. But if you could build a mobile app that successfully addresses the needs and wants of your market, your business could enjoy a windfall of profits.

Why does your business need a mobile app?

If your business has a mobile-responsive website, you are already ahead of 91 percent of everyone else. But if you add a mobile app, you could exponentially increase your lead over your closest competitors.

Here are a few advantages of having a mobile app for your business:

1. Improves accessibility
Today’s mobile market spends approximately 200 minutes in apps. A mobile app makes it easier for them to access your business without needing to switch devices.

2. Enhances customer engagement
Convenience and ease of use are important qualities for ensuring customer experience. Mobile apps allow your customers to connect and engage with you in real time, which helps foster trust and stronger relationships.

3. Improves brand recognition
Having your brand situated on the interface of a smartphone or tablet will heighten brand recognition, considering how much time people spend on their mobile devices. Plus, it has been estimated that there will be 268 billion app downloads in 2017, and 68 percent of consumers report actually using the apps they download.

4. Improves value proposition
You can use a mobile app to give your customers discounts, usable information and support.

5. Presents another avenue for sales
The convenience and accessibility of a mobile app will encourage your customers to carry out transactions with your business rather than patronize a competitor who only has a website.

People spend 89 percent of their time using mobile apps rather than mobile websites. According to Arthur Iinuma of ISBX, “Mobile apps tend to get a more qualified and engaged audience, and therefore sales conversion rates are higher in comparison to an ecommerce website.”

At Skylab, We’re not only providing a mobile app but we’re also incorporating gamification strategies for all users of the app. Gamification is a growing phenomenon, which is revolutionizing the way things have been classically done. Dean Grey even highlights the power of social learning with gamification techniques. Gamification is taking something that already exists such as some sort of online community, website, application and adding game mechanics to this source. The purpose of providing game mechanics to these various sources is to motivate participation, engagement, and loyalty among its users. Gamification goes through 10 features such as Gamified E-learning, Power Chat, Habit Tracking Actions and Smart Tags.

To learn more about Gamification and our App’s Vision check out Skylab CEO, Dean Grey, websites : 

http://www.deangrey.net/

http://www.deangrey.org/

Types of business apps to consider

Businesses develop apps that cater to the needs of their market. Depending on your type of business, there are different apps you can consider:

1. Basic functionality: improves usability of mobile devices

2. Database-driven functionality: allows you to organize files and programs

3. Games: involve some of the most complicated processes in mobile app development

4. Enhancement or modification: designed to improve specific functions of your mobile device

5. Fully dynamic: data driven but dependent on external information

6. Custom utilities: allow you to format content in a specific way

It is very important that you have an idea of the type of app you want developed. It will help the process move faster and lower the risks of making mistakes or redesigns.

The process of developing an app

There are four stages involved in the development of an app:

1. Developing the idea: Once you’ve identified the type of app you need for your business, it is time to shift your focus to developing the concept behind the idea.

2. Functionality layout: This stage slowly brings your idea into a more tangible concept. Your software developer or architect will present wireframes to show how the app will function. You can give your inputs on how to make the app more usable to your market.

3. Design: This stage includes both the backend and frontend development phases. It involves management of users, server side logic, customization of user experience, data integration, caching of data, synchronization of data, UI design and development and various schedules for testing.

4. Going live: Once everything has been certified ready by your software development team, you can prepare to go live. For users of iOS, you should have the built-in Xcode installed so your app can be featured in the App Store.

Estimated costs of building a mobile app

Once you’ve determined the type of app you want to build and identified your target markets, it’s time to choose your platform. There are two main platforms to choose from: Android or iOS.

What are the differences in building an app for Android vs. iOS?

  • iOS apps are cheaper and can be built quicker.
  • Android apps take two to three times longer to build than iOS apps.
  • iOS users, who own iPhones and iPads, tend to spend money more freely. This is why developers launch iOS-only apps before creating for Android. It gives them an idea of whether the app will be successful.

Your choice of platform may depend on the market you are targeting. While iOS is more popular in the U.S., Android has slowly gained ground and in fact leads in Europe, Asia, Africa and South America.

The next step is to assemble a mobile app development team, which will consist of the following:

  • Project manager(s): Oversees the entire development of the mobile app
  • UI/UX designer(s): Tasked with the app’s habitus and the impressions of the user
  • Coder(s): Oversees the app’s hidden structure
  • QA Engineer(s): Oversees all testing protocols

The cost of this team depends on the complexity of the app. Simple apps take approximately 10 weeks to build, with design accounting for up to 90 hours and backend development up to 800 hours.

Complex apps take around 28 weeks to build. Design would need approximately 370 hours and backend development up to 2,200 hours.

For Android apps, cost ranges as follows:

  • Elementary apps: $25,000 to $35,000
  • Standard apps: $45,000 to $55,000
  • Complex apps: $55,000 to $100,000
  • High-tech apps: $75,000 to $150,000

Estimated costs for iOS apps (for Apple devices) are as follows:

  • Simple, table-based apps: $1,000 to $4,000
  • Database apps: $15,000 to $50,000
  • Games: $10,000 to $250,000

 

The following are some other costs to consider for building your app:

  • In-app purchase capability: $1,000 to $3,000; allows users to buy new content or full versions of the app
  • Web services: $1,000 to $5,000; take the content to a remote access point so you can update your app with XML files instead of changes to the raw code
  • Game center: $1,000; Apple’s way of integrating your app with the SDK
  • Share capabilities: $500 to $1,500; allow content sharing via social media and email
  • SDKs: $50 to $200; SDKs help you track your app and find ways to monetize. Examples include Google Analytics, Chartboost and Tapjoy.

A mobile app is a great way to help your business gain more traction and better brand recognition. But it could entail quite an investment. While the timing of the release is important, you should not rush through the development stages. The cost of building the mobile app will hardly matter in the long run if it takes off and gains a large market of users.